If most people fear an impending doomsday which might not ever happen, businesses fear a different kind of doomsday which can or has already affected their websites. This event, which started last April 21, was popularly known as “Mobilegeddon”, when Google implemented yet another algorithm update that now factors in a website’s mobile responsiveness on its rankings in a search engine results page. Luckily, a top SEO expert can help you stay on top of this latest change and even win with your SEO strategy.
Why Did Google Do This?
Google had given websites at least two months’ notice regarding their latest update, saying in their February Webmaster blog that they will begin factoring in a website’s mobile-friendliness as a ranking signal.